The new Stockholm collection of Ikea is now available in its stores, with the most exclusive products of the Swedish brand that we have given them a new view and introduced in different atmospheres and styles. We believe the personality is what makes the difference in our houses, Ikea can sell us its furniture but we have to create our space and don´t copy the catalogue, that´s why in some many places you can hear that this brand is the guilty of create uniform houses. We are a little bit bored to hear about that, Ikea is not a supermarket, although it makes you go around all the store to find the exit. Firstly we have to think what we want and the image we want to get, is like when we go shopping, you don´t go only to one store, you mix things with different styles, you don´t buy everything the maniqui is wearing, is not true? This is the same, you want to look nice but at the same time feel comfortable in your space, that´s why we have to dedicate time to choose what we want.
Ikea ha sacado su nueva colección Stockholm, los productos más exclusivos de la firma sueca a los que nosotros hemos querido dar otro enfoque e introducirlos en diferentes ambientes con distinto estilo. Creemos que la personalidad es lo que diferencia la casa de cada uno, Ikea puede vendernos sus muebles pero nosotros tenemos que crear nuestro espacio y no copiar el del catálago, de ahí creemos que viene el dicho de que Ikea es la culpable de crear casas uniformadas. Estamos un poco aburridos de oirlo, Ikea no es el supermercado, aunque te haga recorrer toda la tienda para encontrar la salida. Lo que primero tenemos que hacer es pensar en que es lo que queremos y que imagen queremos conseguir, esto es como cuando vas de compras, ¿a que no vas sólo a una tienda?, ¿a que mezclas cosas de diferentes estilos? ¿a que no te compras todo lo que ponen en el maniquí? Esto es igual, te gusta verte bien, pero también te gusta encontrarte bien en tu ambiente, por ello debemos dedicarle tiempo a elegir lo que queremos.
The new Stockholm collection of Ikea is now available in its stores, with the most exclusive products of the Swedish brand that we have given them a new view and introduced in different atmospheres and styles. We believe the personality is what makes the difference in our houses, Ikea can sell us its furniture but we have to create our space and don´t copy the catalogue, that´s why in some many places you can hear that this brand is the guilty of create uniform houses. We are a little bit bored to hear about that, Ikea is not a supermarket, although it makes you go around all the store to find the exit. Firstly we have to think what we want and the image we want to get, is like when we go shopping, you don´t go only to one store, you mix things with different styles, you don´t buy everything the maniqui is wearing, is not true? This is the same, you want to look nice but at the same time feel comfortable in your space, that´s why we have to dedicate time to choose what we want.
The new Stockholm collection of Ikea is now available in its stores, with the most exclusive products of the Swedish brand that we have given them a new view and introduced in different atmospheres and styles. We believe the personality is what makes the difference in our houses, Ikea can sell us its furniture but we have to create our space and don´t copy the catalogue, that´s why in some many places you can hear that this brand is the guilty of create uniform houses. We are a little bit bored to hear about that, Ikea is not a supermarket, although it makes you go around all the store to find the exit. Firstly we have to think what we want and the image we want to get, is like when we go shopping, you don´t go only to one store, you mix things with different styles, you don´t buy everything the maniqui is wearing, is not true? This is the same, you want to look nice but at the same time feel comfortable in your space, that´s why we have to dedicate time to choose what we want.